26th March 2020: Optometrists may assist in delivery of 'emergency & acute' eye care during lockdown.

Dear valued clients,

Further to our earlier communications regarding COVID-19, an update has been received from the Ministry of Health agreeing that Optometrists may assist in the delivery of 'emergency and acute' eye care during the lock down period. This applies to emergency and acute therapeutic care only, and does not extend to day-to-day routine examinations or the sale of products or devices. 

This care must be delivered in an environment where the strict COVID-19 protocols specified by the Government can be observed. You can be assured that we have the correct protocols in place.


Phone triage, will be undertaken first, followed by a virtual examination and if absolutely necessary a face to face consultation will be scheduled. Following the consultation (via phone and/or in person), if necessary, the Optometrist may consider collaborative care with ophthalmology. 


Face to Face emergency consultations will be undertaken at our Newmarket practice only, we have onsite parking and parking at the door.


If any further updates relevant to optometry become available, these will be communicated as soon as possible via direct email to our data base, web site and Facebook.

If you need to contact Mortimer Hirst for urgent care please call any of our practice phone numbers which have all been diverted or send an email via our web site.

24th March 2020: Preparing for Alert Level 4.

Dear patients, optometry practices are not categorised as an essential service and therefore must close their doors by 11.59 pm Wednesday the 25th of March 2020 and remain closed until the government lock down is lifted.


Hence we are closing our practices from midday tomorrow Wednesday 25th March 2020 to ensure our staff have adequate time to get home and prepare.


We have implemented a number of strategies to be of continued service to you where possible as listed below:


  • All deliveries have been redirected to our home address, so we can process and courier products i.e. contact lenses.

  • We have some of our clinical team available to answer your questions or for advice.

  • All phone numbers have been redirected to our home.


We will forward updates as or when required, updates will also be posted on our facebook page and on this page of the website.


To contact us please call any of the practices phone numbers or preferably please send an email through our web site.


We hope you and your family remain positive, safe and healthy.





18th March 2020: Alert Level 2

During these uncertain times, we thought it prudent to update you on our efforts to remain vigilant, to ease any concerns you may have and outline what we at Mortimer Hirst have implemented as the situation around novel coronavirus (COVID-19) continues to evolve.

You and your families eyecare and health are paramount to us, although we have always worked to industry leading Health and Safety protocols and standards we have taken extraordinary steps to ensure your safety. Some time ago we implemented some of the most stringent Health and Safety measures in our industry, these measures are comparable to those being implemented by retirement villages and rest homes. 
Mortimer Hirst has been extremely pro-active and have implemented the following Health and Safety measures to ensure both the safety of our valued clients and staff alike.

Safety Measures Implemented.

Listed below are just some of the Health and Safety measures we have implemented to date:

  • Scheduled and documented cleaning and disinfecting in addition to our cleaning regime of cleaning and disinfecting between each patient.

  • All towels and soaps have been replaced with recyclable paper hand towels and antibacterial hand foam with dispensing units, at each sink.

  • Information posters placed at each sink explaining the correct procedure on how to wash, clean and disinfect hands and about the novel coronavirus (COVID-19).

  • Hand sanitiser readily available for employees and clients.

  • All air conditioning units have been serviced, cleaned and disinfected.

  • We have implemented a new roster system to eliminate staff working at multiple sites to help mitigate any possible spread of the virus.

  • All group staff meetings have been cancelled.

  • All international suppliers and non-essential visitors have been cancelled, all purchasing and meetings are being held by video conference.

  • We are sending all patients booked in for an appointment the following message, we will continue to make changes and update this as per the Ministry of Health’s advice:

    • Hi <<FirstName>>, Novel coronavirus alert - If you have returned from overseas in the last two weeks, been in close contact with someone who has, or feel unwell, please DO NOT make an appointment, but call us on 09 3798950.  Please refer to for further information.

  • There is no handshaking.

  • Our team is continually reminded to wash and dry their hands regularly, covering coughs and sneezes and to stay home if feeling unwell.

Everything we have implemented will stay in place until further notice, we will continue to monitor and take advice from a number of organisations both nationally and internationally.

Should you have any questions, queries and or concerns please feel free to contact us directly.
We look forward to continuing to be of service to you and your family with regards to your eyecare, health, visual requirements and eyewear.

Kind regards,

Alex Bicheno | Partner

Grant Watters | Partner

Naomi Bicheno | Partner 


9 High Street, Auckland CBD

3 St Heliers Bay Road, St Heliers

42-44 Hurstmere Road Takapuna 

2a Gillies Ave, Newmarket.


©2019 Mortimer Hirst.